Thursday, 1 October 2026 · Almaty

As early as 1903, the German philosopher and sociologist Georg Simmel described the effect of scrolling through a social-media feed:

As early as 1903, the German philosopher and sociologist Georg Simmel described the effect of scrolling through a social-media feed:
This results in the nerves reacting with maximum intensity for so long a time that they finally cease to react at all. [ ... ] Thus there arises an incapacity to react to new sensations with the appropriate energy
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